ArticleBig Data Analytics’ Utilization in Egyptian Hotels’ Decision-Making: What are The Challenges of Applying BDA?
ArticleBig Data Analytics’ Utilization in Egyptian Hotels’ Decision-Making: What are The Challenges of Applying BDA?
ArticleThe Behavioural Intention of Adopting Big Data Analytics in the Tourism Sector : An Empirical Investigation in Egypt
ArticleThe Behavioural Intention of Adopting Big Data Analytics in the Tourism Sector : An Empirical Investigation in Egypt
ArticleExamining the Adoption Barriers of Big Data Applications from the Perspective of Tourism Authorities in Egypt
ArticleExamining the Adoption Barriers of Big Data Applications from the Perspective of Tourism Authorities in Egypt
ArticleBig Data in Egyptian Travel Agencies: Enabling Factors (TOE), Adoption Readiness and Adoption Intention
ArticleBig Data in Egyptian Travel Agencies: Enabling Factors (TOE), Adoption Readiness and Adoption Intention
ArticleThe influence of optimism and innovativeness on customers' perceptions of technological readiness in five-star hotels
ArticleThe influence of optimism and innovativeness on customers' perceptions of technological readiness in five-star hotels