The Behavioural Intention of Adopting Big Data Analytics in the Tourism Sector : An Empirical Investigation in Egypt

Examining the Adoption Barriers of Big Data Applications from the Perspective of Tourism Authorities in Egypt

Digital Innovation Barriers: Egyptian Travel Agencies' Perspective

Big Data Analytics Application in EGYPTAIR: Perceived Benefits, Skills and Development

Big Data Analytics’ Utilization in Egyptian Hotels’ Decision-Making: What are The Challenges of Applying BDA?

New Distribution Capabilities in the Egyptian Travel Agents: Measuring the Technology Acceptance and Analyzing the Factors that Influencing the Usage

Assessing E-Trust and its Effects on Online Purchase Intention for Travel Agencies Website in Egypt

Exploring the Adoption of Big Data Analytics in Telecommunication Companies in Egypt: The Moderating Role of Resistance to Technological Change

Viral Marketing Adoption among Egyptian Travel Agents: Perceived Benefits and Barriers

The influence of big data analytics on hotel performance efficiency in Egyptian hotels