Perceived Usefulness and Perceived Trust in Facebook as a Social Search Engine and Its Impact on the Purchase Intentions of Restaurants’ Customers

The Effect of Social Media Food Bloggers on Followers' Decisions as Potential Customers

Investigating the impact of social media antecedents on brand equity and online fashion purchase intention

The Evaluation of Restaurants Websites: American Pizza Restaurants Case Study

Assessing the Impact of Food Bloggers on Egyptian Consumer Attitudes towards Restaurant Selection

Social Media and its Value to Local Restaurants in Egypt

The Impact of Digital Menus on Customer Behavioral Intentions in Casual Dining Restaurants: Mediating Role of Customer Satisfaction

Beyond the Menu: How Inventive Dining Experience Drives Online Customer Engagement and E-WOM?

تأثير التسويق عبر وسائل التواصل الاجتماعي على مستويات الوعي بالعلامة التجارية للمطاعم بين العملاء

Investigating the Effect of VSM on the Performance of Quick-Service Restaurants