The Impact of Electronic Word-of-Mouth on Consumer Purchase Intention and Brand trust in the Egyptian Market

The Impact of Electronic Word-of-Mouth (e-WOM) on Consumers’ Purchasing Decision Evidence from Five-star Hotels in Egypt

The Impact of Electronic Word of Mouth on Online Customer Brand Engagement: An Empirical Study of Women's Ready-to-Wear Brands in Egypt

Impact of Electronic Word of Mouth on Purchase Intention: Mediating Role of Brand Image and Brand Trust of Tourist Destinations and Hospitality Establishments in Egypt

The Impact of Electronic Word of Mouth on Purchase Intention of Egyptian Internet Users in the Fashion Industry

the relationship between electronic word of mouth and customer win -Back an empirical study on the pervious customers of telecom Egypt in Dakahlia governorate

The Impact of online word-of-mouth on purchase Intention An Applied study on Hospitality industry in Egypt

The Influence of Content Marketing, Electronic Word of Mouth, Online Convenience and Social Media Marketing on Local Brand Consumers’ Purchase Intentions in Egypt

Influence of Electronic Word of Mouth on Customer Reservations Decision Making in Egyptian Hotels

The Relationship between Hotel Rating, Customer Loyalty and Electronic Word of Mouth: Evidence from Egyptian Hotels