ArticleThe mediating role of Customer Engagement in the relationship between Content Marketing and Electronic Word of Mouth: A case of online food ordering and delivery applications in
ArticleThe mediating role of Customer Engagement in the relationship between Content Marketing and Electronic Word of Mouth: A case of online food ordering and delivery applications in
ArticleThe Relationship between Mall Attributes and Customer Loyalty: The Mediating Effect of Shopping Value
ArticleThe Relationship between Mall Attributes and Customer Loyalty: The Mediating Effect of Shopping Value
ArticleThe moderating role of boycott participation in the relationship between brand commitment and brand loyalty
ArticleThe moderating role of boycott participation in the relationship between brand commitment and brand loyalty
ArticleOmnichannel Retailing and Customer Retention: The Mediating Effect of Omnichannel Shopping Experience
ArticleOmnichannel Retailing and Customer Retention: The Mediating Effect of Omnichannel Shopping Experience
ArticleThe Role of Electronic Customer Relationship Management in Enhancing E-Customer Loyalty through the Mediating Effect of E-Customer Trust: A Field Study on the Egyptian Fast-Food
ArticleThe Role of Electronic Customer Relationship Management in Enhancing E-Customer Loyalty through the Mediating Effect of E-Customer Trust: A Field Study on the Egyptian Fast-Food
ArticleThe mediating role of customer’s perception of CSR practices in the relationship between customer’s loyalty and customer’s retention: Comparative Study from Egyptian Telecommunic
ArticleThe mediating role of customer’s perception of CSR practices in the relationship between customer’s loyalty and customer’s retention: Comparative Study from Egyptian Telecommunic
ArticleThe mediating role of awareness and trust in the relationship between green marketing and green purchasing intentions: An Empirical study on environmentally friendly cleaning pro
ArticleThe mediating role of awareness and trust in the relationship between green marketing and green purchasing intentions: An Empirical study on environmentally friendly cleaning pro
ArticleThe Mediating Effect of Purchase Intention in the relationship between Social Media Influencers’ Characteristics and Customer Purchasing Decision: Applied research on social medi
ArticleThe Mediating Effect of Purchase Intention in the relationship between Social Media Influencers’ Characteristics and Customer Purchasing Decision: Applied research on social medi
ArticleThe Effect of Emotional Labor on Citizenship Fatigue and Proactive Customer Service Performance in Travel Agencies
ArticleThe Effect of Emotional Labor on Citizenship Fatigue and Proactive Customer Service Performance in Travel Agencies