ASSESSING CONFERENCE TOURISM AND ITS ROLE IN DESTINATION MARKETING: THE CASE STUDY OF JORDAN

Can Sensory Marketing Factors Improve the Customers' Pleasure and Arousal in Egyptian Resort Hotels?

The Impact of Multi-Sensory Marketing on Destination Branding as Applied to Aswan City, Egypt.

Real Image Perceived By European Tourists Towards Jordanian Tourism Products

Leveraging Experiential Marketing for Boosting Tourists’ Engagement in the Egyptian Tourist Destination

Destination Sensescape as a Diagnostic Gadget of Egypt’s Sensory Profile

Application of Interactive Virtual Reality Technologies in Marketing Virtual Tour Routes in Jordan

Neuromarketing as a Novel Method to Tourism Destination Marketing: Evidence from Egypt

استكشاف فرص الواقع الافتراضي متعدد الحواس في تسويق المقاصد السياحية

The role of tourist trails in activating tourism from the perspective of the local community "A field study in Aljoun Governorate in Jordan"