ArticleIntegrated Marketing Communications as a Key Strategic Element to Improve Value Co-creation for Customers of Egyptian Tourism Companies
ArticleIntegrated Marketing Communications as a Key Strategic Element to Improve Value Co-creation for Customers of Egyptian Tourism Companies
ArticleFactors Influencing Intentions in Hotel Booking Through Online Travel Intermediaries Applications
ArticleFactors Influencing Intentions in Hotel Booking Through Online Travel Intermediaries Applications
ArticleThe impact of marketing mix formulation on the development of hotel marketing plans to attract domestic tourism
ArticleThe impact of marketing mix formulation on the development of hotel marketing plans to attract domestic tourism
ArticleThe use of tourism establishments. Elements of marketing communication: an exploratory survey study
ArticleThe use of tourism establishments. Elements of marketing communication: an exploratory survey study
ArticleDetermining the critical factors of the tourism value chain: An importance-performance analysis
ArticleDetermining the critical factors of the tourism value chain: An importance-performance analysis
ArticleThe role of marketing in Egyptian hotels in times of crisis: a field study applying to five-star hotels in Egypt
ArticleThe role of marketing in Egyptian hotels in times of crisis: a field study applying to five-star hotels in Egypt