The Impact of Digital Consumer Engagement Dimensions on Brand Recall. An Empirical Study on Online Fashio Conmmunity

Investigating the impact of social media antecedents on brand equity and online fashion purchase intention

The impact of social media brand communications on customer based brand brand equity

The Impact of Electronic Word of Mouth on Online Customer Brand Engagement: An Empirical Study of Women's Ready-to-Wear Brands in Egypt

The Impact of Online Communities-based Social Customer Relationship Management (S-CRM) on Customer Loyalty and Brand Image on Hotels

The impact of social media based communities on builiding brand loyty : an applied study on members of face book brand communities

The Impact of Gamification on Brand Engagement and Loyalty: A Study of Brand Events

تأثير المشارکة فى المجتمعات الرقمية للعلامات التجارية على تمکين المستهلک وولائه لهذه العلامات

Online Customer Reviews and Purchase Intention: The Moderating Role of Brand Image

تأثير المشارکة فى مجتمع العلامة التجارية الافتراضى عبر الفيسبوک على ثقة وولاء المستهلکين