ArticleCreating Lasting Customer Relationships: The Impact of Experiential Marketing on Customer Behaviour in the Tourism and Hospitality Industry The Mediating f role of brand trust
ArticleCreating Lasting Customer Relationships: The Impact of Experiential Marketing on Customer Behaviour in the Tourism and Hospitality Industry The Mediating f role of brand trust
ArticleMarketing Practices of Tourism and Hospitality Enterprises for Attracting Domestic Tourists in Egypt
ArticleMarketing Practices of Tourism and Hospitality Enterprises for Attracting Domestic Tourists in Egypt
ArticleEthical Practices and Tourists’ Behavioral Intentions: The Case of European Potential Tourists
ArticleEthical Practices and Tourists’ Behavioral Intentions: The Case of European Potential Tourists
ArticleExploring the Impact of Neuromarketing Exposure and Content on tourists’ Emotional Response Leading to Destination Marketing Attention
ArticleExploring the Impact of Neuromarketing Exposure and Content on tourists’ Emotional Response Leading to Destination Marketing Attention