The impact of hotel brand experience on citizenship behavior of five-star hotel customers in Egypt

The role of marketing in Egyptian hotels in times of crisis: a field study applying to five-star hotels in Egypt

Effect of raising the efficiency of training in Egyptian hotels in increasing the value of the brand : Applied study on some of the five-star hotels operating in Cairo

The role of e-marketing in enhancing the competitiveness of hotels by applying to three-star hotels in Cairo

Electronic Advertising Content of Egyptian Hotels and its Role in Directing Customer’s towards their Brand

The Culture of Customers between the Electronic Trust and the Purchase Intention "An Analytical Study on Five Star Hotels in the Greater Cairo"

Appraising the Implementation of Internal Marketing in a Sample of Egyptian Five-star Hotels

The Role of Brand Authenticity as a Part of Contemporary Marketing in Egyptian Destination Marketing

Measuring Food and Beverage Service Quality and its Effect on the level of Customer Satisfaction : A field study applied to five-star hotels in Egypt

Brand Equity Role in Customers Planned Behavior in the Egyptian E-Banking Sector