User-Generated Content (UGC) Credibility on Social Media Using Sentiment Classification

The Power of Using Social Media in Museums for Better Engagement

Camera Phone Photography for Social Media

التسويق الاجتماعي عبر المحتوى الذي ينتجه مستخدمو التيك توك في مصر: دراسة تطبيقية

The Impact of User-Generated Content on Brand Equity Dimensions and Purchase Intention of Egyptian Telecom Operators’ Subscribers

Content Criteria for Brands’ Visual Storytelling Narratives on Social Media Platforms “An Experimental Study with Graphic Design & Branding Students”

بناء قيمة المارکة باستخدام الإعلانات ذات المحتوي الذي يتم انشاؤه من قبل المستخدمون

Create, Campaign, and Click: A Genre Analysis of the Interactive Features Used in Hashtag Campaigns on Twitter

Benefiting from Influencers with Personal Brands in Advertising Campaigns for Commercial Brands

Social Networking Sites Applications: Theory and Practice