The Effect of Viral Marketing on the E-Customer Engagement ,by Applying to the Tourism Companies-Category "A" in Cairo Governorate

The Effect of Viral Marketing on the Purchase Decision of Tourism and Hotel Services

Viral Marketing Adoption among Egyptian Travel Agents: Perceived Benefits and Barriers

The Impact of Viral Marketing on Consumer’s Perceived Value and Purchase Decisions in ‎The Hotels of Luxor and Aswan ‎

Viral Marketing Strategies as a Tool for Promoting Egyptian Travel Agencies

أثر تقنيات التسويق الفيروسي على فاعلية الإعلان الالکتروني "دراسة تطبيقية على عملاء المواقع الالکترونية"

The Effect of Viral Marketing Implementation on Sales Revenues of Home Electric Appliances Companies in Egypt

The Viral Marketing (VM) Role in Directing Customer Purchasing Decisions Regarding Fast Food in Egypt

The Effectiveness of Utilizing Social Media as a Public Relations Platform during an Organizational Crisis within the Cruise Ship Industry

Developing e-marketing systems in light of benefiting from operations the digital transformation of travel and tourism companies - a field study