The Impact of social media platforms on consumer purchasing behavior in online shopping

The Impact of Fashion Ads on Social Media Platforms on the Purchasing Behavior

The Impact of Social Media Advertising on Consumer Buying Behavior

Impact of Social Media Marketing on Consumer Purchasing Behavior and Its Role in the Success of Micro-Enterprises

Examining the Impact of Social Media Advertising on Online Shopping Behavior: An Empirical Study on Egyptian Millennials

The Impact of Social Media Content Format and Type on Achieving Online Visual Merchandizing Objectives:Perceived Online Shop Interactivity and Experience in The Egyptian Retail S

Measuring the Impact of Social Media Advertising Content on Consumers’ Purchasing Intention towards Health and Beauty Products Online

The Impact of Social Media Influencers characteristics on Customers’ purchase Intension in the Egyptian Market

Investigating the impact of social media antecedents on brand equity and online fashion purchase intention

Factors affecting the consumers’ intention to purchase through online shopping