ArticleThe Role of Social Media in Building Brand Equity: A Study on the Facebook Pages of the Airlines Sector in Egypt
ArticleThe Role of Social Media in Building Brand Equity: A Study on the Facebook Pages of the Airlines Sector in Egypt
ArticleThe Role of Social Media Marketing Activities on online Customer Engagement on the Instagram platform
ArticleThe Role of Social Media Marketing Activities on online Customer Engagement on the Instagram platform
ArticleThe mediating role of Brand image and Lovemarks Brands between Social Media Marketing Activities and Brand Equity: An Empirical Study on Fashion wear industry in Egypt
ArticleThe mediating role of Brand image and Lovemarks Brands between Social Media Marketing Activities and Brand Equity: An Empirical Study on Fashion wear industry in Egypt
ArticleInvestigating the impact of social media antecedents on brand equity and online fashion purchase intention
ArticleInvestigating the impact of social media antecedents on brand equity and online fashion purchase intention
ArticleAnalyzing the Effect of Social Media Use, Perceived Value, Brand Trust and Electronic Word of Mouth on Brand Equity: The Mediating Role of Brand Image: An Applied Study on Egyptia
ArticleAnalyzing the Effect of Social Media Use, Perceived Value, Brand Trust and Electronic Word of Mouth on Brand Equity: The Mediating Role of Brand Image: An Applied Study on Egyptia
ArticleThe Role of the Social Media in Raising the Level of Health Awareness among University Youth: Analytical Descriptive Study
ArticleThe Role of the Social Media in Raising the Level of Health Awareness among University Youth: Analytical Descriptive Study
Articleدور الوعى بالعلامة التجارية کمتغير وسيط بين اتصالات العلامة باستخدام وسائل التواصل الإجتماعي ونية الشراء: "دراسة تطبيقية على طلاب جامعة دمياط"
Articleدور الوعى بالعلامة التجارية کمتغير وسيط بين اتصالات العلامة باستخدام وسائل التواصل الإجتماعي ونية الشراء: "دراسة تطبيقية على طلاب جامعة دمياط"
ArticleThe Role of Brand Equity in the impact of Social Media Influencers Marketing and E-Word of Mouth on Purchase Intention: A Field Study Applied on the Customers of Mobile Phone Com
ArticleThe Role of Brand Equity in the impact of Social Media Influencers Marketing and E-Word of Mouth on Purchase Intention: A Field Study Applied on the Customers of Mobile Phone Com
ArticleThe Effect of Social Media Perceptions on Student’s Intention to Use Facebook in Education and its Impact on Students' Engagement, Academic Performance, and Satisfaction: A Case S
ArticleThe Effect of Social Media Perceptions on Student’s Intention to Use Facebook in Education and its Impact on Students' Engagement, Academic Performance, and Satisfaction: A Case S