Enhancing Green Customer Loyalty through Green Banking Initiatives: The Mediating Effect of Green Customer Satisfaction and Customer Co-Creation
Last updated: 09 Mar 2025
10.21608/cfdj.2025.351159.2141
Green Customer Loyalty, Green Banking Initiatives, Green Customer Satisfaction and Customer Co-Creation
Ahmed
Rady
Egypt-Japan university of science and technology
ahmed.rady@ejust.edu.eg
Ahmed
Yahia Hussein Ebied
Egypt Japan university of science and technology Professor of Marketing Mansoura University
ahmed.yehia@ejust.edu.eg
Mahmoud Fawzy
Mohamed
Egypt-japan University of Science and technology
mahmoud.fawzy@ejust.edu.eg
6
1
52472
2025-01-01
2025-01-07
2025-01-01
1,257
1,288
2682-3403
2682-4531
https://cfdj.journals.ekb.eg/article_407866.html
http://journals.ekb.eg?_action=service&article_code=407866
38
المقالة الأصلية
1,242
Journal
المجلة العلمية للدراسات والبحوث المالية والتجارية
https://cfdj.journals.ekb.eg/
Enhancing Green Customer Loyalty through Green Banking Initiatives: The Mediating Effect of Green Customer Satisfaction and Customer Co-Creation
Details
Type
Article
Created At
29 Jan 2025