The Mediating Role of Marketing Effectiveness in the Relationship between Artificial Intelligence and Destination Competitiveness

The Role of Performance Marketing in Achieving Sustainable Competitive Advantage for Hotels

Evaluating the Impact of Applying Organizational Creativity on Tourism Companies` Success

Evaluating the Relationship between the Internal Marketing and the Innovative Approach and its Impact on Employee Performance in Tourism Companies

أثر التسويق الابتکاري علي تحقيق الميزة التنافسية للمقصد السياحي المصري

أثر الذكاء التسويقي على الميزة التنافسية المستدامة لشركات الطيران: الدور المعدل للبراعة التسويقية

Resources and Capabilities Impact on Egyptian Travel Agencies' and Hotels ' Competitive Advantage: The mediating Role of Environmental Marketing Strategy

The Impact of Interactive Marketing on improving the Quality of Services in Egyptian Tourist Companies

The Impact of Using Magnetic Marketing on Enhancing the Competitive Advantage of Egyptian Tourism Companies: Applied to Tourism Companies’ Category (A) in the City of Alexandria

Impact of Innovation as a Competitive Advantage in the Hospitality Industry