This research aims to investigate the cognitive ideological aspects of the language of power employed by Egypt and Ethiopia in the discourse surrounding the crisis. Employing linguistic, ideological, and cognitive analyses, the study seeks to shed light on the underlying cognitive structures and ideological frameworks that shape the communication strategies used by Egypt and Ethiopia. The study adopts a multidisciplinary approach to explore the linguistic and cognitive dimensions of the language of power. Through a comprehensive examination of official statements, speeches, media coverage, and diplomatic negotiations, the study identifies and analyzes key linguistic features and discursive patterns employed by both countries. By combining linguistic analysis with ideological and cognitive frameworks, this research aims to uncover the cognitive structures, belief systems, and power dynamics that shape the language used by both countries in the Renaissance Dam crisis. By examining the cognitive dimensions of the language of power, the study offers insights into the underlying cognitive processes that shape and are shaped by political discourse. Furthermore, the research may provide valuable implications for diplomatic efforts, conflict resolution, and effective communication strategies in similar international crises.