English-Arabic Localization of Taglines on Food and Beverage Brand Websites: An Eco-Translatological Approach

Standardization or Localization – Organizational Communication on Social Media from a Cultural Perspective

Globalization and Localization in Nabīl Nowaira’s Arabic Translation of Samia Serageldin’s The Cairo House

The Effect of Applying the Green Marketing Concept on the Furniture Industry in Egypt (Applied Study on IKEA)

طرق الجمع بين لغتين في تصميم العلامات التجارية الدوليه ثنائيه اللغه الموجهه للسوق العربيه

Translation as a Soft Power to Westernise Local Identities: An Arab Perspective

An Eco-linguistic Account of Press Real Estate Advertisements in Egypt

Englishization as a Linguistic Phenomenon among Egyptian Youth with Reference to Selected Egyptian Traditional Dishes: A Lexical-Cultural Approach

اللغة العربية لغة عالمية

organizational culture in local and multinational organizational in Egypt