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196685

The Procedures of Planning Food Menus Between Knowledge and Actual Practice in the Egyptian Resorts

Article

Last updated: 24 Dec 2024

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Tags

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Abstract

Food menu is one of the biggest influences on food service operations development of loyal guest's base and a positive return on its investment of energy, money, time, and other resources. While, the food menu should meet or exceed guests' expectations, because guest satisfaction is the overall goal of food service management, the menu should, above all else, reflect the tastes and preferences of the guests not those of the executive chef, the food and beverage director, or the general manager. Therefore, menu planning is a complex process, but it can be successful when the focus, first and foremost is on the needs and expectations of guests. This study aims to measure the awareness and knowledge of who are responsible for planning the food menus in the Egyptian resorts of the study samples regarding to the food menu procedures and the actual application of these procedures in order to reach the best recommendations and suggestions that can contribute to the improvement of working in the Egyptian resorts. In order to achieve this aim, two sources of evidence were used. Face-to-face semi-structured interviews were conducted with the responsible for planning food menus in the Egyptian resorts to identify the extent of their awareness and knowledge regarding the food menu procedures that are actually applied. On the other hand, personal observation checklist was used to ensure that procedures are correctly applied. Moreover, the results also recommended that increase the awareness and skills of the responsible for planning food menus through support training programs.

DOI

10.21608/jaauth.2021.92407.1231

Keywords

Food menu, Menu Planning, Guest Satisfaction, Type of menus, Food service

Authors

First Name

Mostafa

Last Name

Abdel Fattah Ibrahim

MiddleName

Attia

Affiliation

Faculty of tourism and hotel management - Hotel Management Department - Beni Suef university

Email

attiams@yahoo.com

City

Giza

Orcid

0000-0003-3734-1442

Volume

21

Article Issue

3

Related Issue

28120

Issue Date

2021-12-01

Receive Date

2021-08-24

Publish Date

2021-12-01

Page Start

135

Page End

151

Print ISSN

1687-1863

Online ISSN

2682-4612

Link

https://jaauth.journals.ekb.eg/article_196685.html

Detail API

https://jaauth.journals.ekb.eg/service?article_code=196685

Order

7

Type

Original Article

Type Code

997

Publication Type

Journal

Publication Title

Journal of Association of Arab Universities for Tourism and Hospitality

Publication Link

https://jaauth.journals.ekb.eg/

MainTitle

The Procedures of Planning Food Menus Between Knowledge and Actual Practice in the Egyptian Resorts

Details

Type

Article

Created At

22 Jan 2023