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67453

Corporate social responsibility as a competitive advantage in the Egyptian airlines (A case study of Egypt Air)

Article

Last updated: 24 Dec 2024

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Abstract

This study aims to clarify the impact of Corporate social responsibility (towards society - environment - suppliers - shareholders - employees - customers) in the airlines to acquire them a competitive advantages, and to identify the means and ways which make airlines get top market share in the air transport market.  Field data were collected through a questionnaire designed and distributed to the employees in various Egypt Air sectors. The results showed the following: Egypt Air message and vision are Compatible with society's values, Egypt Air  contributes to youth employment, provides aid and development projects to participate in charitable deeds, also adopt ISO 10002 to meet the wishes of customers and solves their complaints, and provides high quality services.  Egypt Air uses modern methods to get rid of pollutants, also dealing with many suppliers, invite about policies, plans and activities related to operating systems and services.

DOI

10.21608/jaauth.2015.67453

Keywords

social responsibility, Competitive advantage, Egypt Air

Authors

First Name

Nehad

Last Name

Kamal

MiddleName

Mohamed

Affiliation

Department of Tourism Studies - Faculty of Tourism and Hotels - Sadat City University

Email

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City

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Orcid

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First Name

Mohamed

Last Name

El-Sherbeny

MiddleName

Zidan

Affiliation

Department of Tourism Studies - Faculty of Tourism and Hotels - Sadat City University

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City

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Orcid

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Volume

12

Article Issue

1

Related Issue

7770

Issue Date

2015-06-01

Receive Date

2015-03-05

Publish Date

2015-06-01

Page Start

50

Page End

75

Print ISSN

1687-1863

Online ISSN

2682-4612

Link

https://jaauth.journals.ekb.eg/article_67453.html

Detail API

https://jaauth.journals.ekb.eg/service?article_code=67453

Order

18

Type

Original Article

Type Code

997

Publication Type

Journal

Publication Title

Journal of Association of Arab Universities for Tourism and Hospitality

Publication Link

https://jaauth.journals.ekb.eg/

MainTitle

Corporate social responsibility as a competitive advantage in the Egyptian airlines (A case study of Egypt Air)

Details

Type

Article

Created At

22 Jan 2023