Predicting the Organic Food Purchase Behaviour in Egypt: An Empirical Study Investigating the Pro-Environmental and Service-Scape Effect on the Consumer’s Purchase Behaviour

The Relationship Between Green Marketing and Consumers’ Buying Behavior Towards Green Products. A Field Study on Organic Food Industries in Egypt

Do Price and Experience Matter? Perceptions of Egyptian Generation Z Towards Green Buying Behaviour

Consumer Perception of Sustainable Shopping Bags And Its Effect On Their Purchase Intention: Case Study On Seoudi Market In Egypt

The Effect of social media on Purchase Intention in The Fashion Industry in Egypt

The Role of Consumer Characteristics on the relationship between their Awareness of Environmental Sustainability and Recycling Behavior in Egypt

The impact of brand on the purchasing behavior of Egyptian youth towards ready-made clothes

The Effect of Green Brand Knowledge and Trust on Consumers’ Purchasing Intention: The Mediation Role of Attitude Towards Green Brands Egypt Case

The Motivational Factors of green Marketing Affecting Green Consumption Behavior: The Mediating role of Green Purchase Intention. Considering the Consumers’ Ageing Groups

THE ROLE OF GREEN MARKETING ON CONSUMERS’ ATTITUDES FOR PURCHASING THE ENVIRONMENT FRIEND PRODUCTS IN EGYPTA FIELD STUDY