THE EXTENT OF THE EFFECT OF GREEN MARKETING ON CONSUMER PURCHASING BEHAVIOR AFIELD STUDY ON CONSUMPTION GOODS

"The Role of Green Marketing in Achieving Sustainable Development: A Study on Eco-Friendly Companies in Egypt"

The Relationship Between Green Marketing and Consumers’ Buying Behavior Towards Green Products. A Field Study on Organic Food Industries in Egypt

THE ROLE OF SOME MASS MEDIA IN DEVELOPING AWARENESS OF GREEN MARKETING FOR EGYPTIAN AUDIENCE AN ANALYTICAL AND FIELD STUDY

The Relationship between Green brand positioning and Green Purchase Behavior (An Empirical Study on green products consumers in Egypt)

STUDY THE ROLE OF E-MARKETING ON BUILDING THE COMPETITIVE ADVANTAGE OF ENVIRONMENTALLY FRIENDLY PRODUCTS FIELD STUDY ON THE ELECTRICAL APPLIANCES SECTOR

THE IMPACT OF GREEN CONSUMPTION GREEN PURCHASING BEHAVIOR ( FIELD ) STUDY

THE IMPACT OF USING GREEN MARKETING TO CONTRIBUTE TO ACHIEVING SUSTAINABLE DEVELOPMENT AN APPLIED STUDY ON SOME INDUSTRIAL COMPANIES

The moderating role of demographic characteristics between green marketing mix of eco-friendly products and customer switching behaviour: a case of the Egyptian automobile market

The Effect of Green Brand Knowledge and Trust on Consumers’ Purchasing Intention: The Mediation Role of Attitude Towards Green Brands Egypt Case