THE EXTENT OF THE EFFECT OF GREEN MARKETING ON CONSUMER PURCHASING BEHAVIOR AFIELD STUDY ON CONSUMPTION GOODS

The Relationship Between Green Marketing and Consumers’ Buying Behavior Towards Green Products. A Field Study on Organic Food Industries in Egypt

THE ROLE OF SOME MASS MEDIA IN DEVELOPING AWARENESS OF GREEN MARKETING FOR EGYPTIAN AUDIENCE AN ANALYTICAL AND FIELD STUDY

STUDY THE ROLE OF E-MARKETING ON BUILDING THE COMPETITIVE ADVANTAGE OF ENVIRONMENTALLY FRIENDLY PRODUCTS FIELD STUDY ON THE ELECTRICAL APPLIANCES SECTOR

THE IMPACT OF GREEN CONSUMPTION GREEN PURCHASING BEHAVIOR ( FIELD ) STUDY

The moderating role of demographic characteristics between green marketing mix of eco-friendly products and customer switching behaviour: a case of the Egyptian automobile market

The Effect of Green Brand Knowledge and Trust on Consumers’ Purchasing Intention: The Mediation Role of Attitude Towards Green Brands Egypt Case

THE ROLE OF E-MARKETING FOR BIODEGRADABLE PLASTIC BAGS TO INCREASE ENVIRONMENTAL AWARENESS A CASE STUDY ON THE CAIRO GOVERNORATE AREA

The Role of Consumer Characteristics on the relationship between their Awareness of Environmental Sustainability and Recycling Behavior in Egypt

THE ROLE OF BANKS IN SUPPORTING THE GREEN ECONOMY AND GREEN BANKING IN EGYPT