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406973

The Application of Artificial Intelligence (Virtual Reality and Augmented Reality) as a Training Tool in the Hospitality Industry

Article

Last updated: 01 Feb 2025

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Tags

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Abstract

Over the past decade, artificial intelligence (AI) has transitioned remarkably from a field of interest predominantly to researchers and specialists in computer science and information technology to a ubiquitous science integral to contemporary life. This shift has compelled academics and practitioners within these fields and all operatives in service and industrial sectors to embrace AI as a critical instrument for surpassing expected profit margins. This study evaluates the deployment of Virtual Reality (VR) as a training mechanism within human resource management to enhance operational efficiencies in hotel management. The investigation focuses on leveraging VR in training programs to diminish costs and augment efficiency and effectiveness while also facilitating the creation of innovative roles that align with technological advancements. To achieve the study's goals, 123 surveys were distributed among staff, hospitality training employees, program developers, and academic professionals between January and March 2024 to identify and provide insights into the positive and negative aspects of VR training to support innovative training methods in the hospitality sector. The findings indicate that significant investments in developing technological and informational infrastructures support adopting VR technology in training contexts. Training through VR is noted to enhance efficiency and effectiveness. The conclusions include recommendations for the practical implementation of VR training in both small and large hotel enterprises and the proposal of sophisticated academic programs at universities and institutions to bolster the application of AI and VR technologies, thereby aligning with future technological advancements and country strategic planning goals.

DOI

10.21608/ijthsx.2025.343165.1133

Keywords

artificial intelligence, Virtual reality, Training, Emerging Jobs

Authors

First Name

Alfatma

Last Name

salama

MiddleName

Fatehallah

Affiliation

Faculty of Tourism and Hotels- Minia1- University- Minia -Egypt. 2-Applied College- Princess Nourah Bint Abdulrahman University- Riyadh-Saudi Arabia

Email

salamaalfatma@gmail.com

City

المنيا

Orcid

https://orcid.org/00

First Name

Nourhan

Last Name

AAnter

MiddleName

Wael

Affiliation

Galala University- Attaka Suez-Egypt

Email

nwa400289@gu.edu.eg

City

Minia

Orcid

-

Volume

8

Article Issue

1

Related Issue

51486

Issue Date

2025-01-01

Receive Date

2024-12-10

Publish Date

2025-01-24

Page Start

191

Page End

214

Print ISSN

2785-9843

Online ISSN

2785-9851

Link

https://ijthsx.journals.ekb.eg/article_406973.html

Detail API

http://journals.ekb.eg?_action=service&article_code=406973

Order

406,973

Type

Original Article

Type Code

1,806

Publication Type

Journal

Publication Title

The International Journal of Tourism and Hospitality Studies

Publication Link

https://ijthsx.journals.ekb.eg/

MainTitle

The Application of Artificial Intelligence (Virtual Reality and Augmented Reality) as a Training Tool in the Hospitality Industry

Details

Type

Article

Created At

01 Feb 2025