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404156

Impact of Technological Application Adoption on Performance Efficiency: Testing Mediation and Moderation Roles

Article

Last updated: 13 Jan 2025

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Abstract

This study aims to investigate the impact of technological applications on performance efficiency in hotels in Marsa Alam, while examining the mediating and moderating roles . The research relies on analyzing the relationship between the tasks of technological applications and operational efficiency, with a focus on the impact of these applications in improving performance quality, accelerating task execution, and reducing errors. Data was collected from hotel employees in Marsa Alam using questionnaires. However, 20 out of 271 collected questionnaires were excluded due to insufficient responses, resulting in 251 valid questionnaires. These were analyzed using SPSS v22 and SmartPLS v3. The results revealed a statistically significant positive relationship between the use of technological applications and increased operational efficiency, with user-friendly applications having a notable impact on job performance. The study also found that technical challenges and resistance to change may affect user expectations regarding expected benefits, but they do not significantly influence improvements in operational efficiency. The study recommends improving the design of technological applications and increasing continuous training for employees to ensure maximum benefit, and emphasizes the need to foster a culture of technology acceptance among staff to enhance overall performance in hotels.

DOI

10.21608/ijthsx.2025.346524.1139

Keywords

technology, Application technology, Operation Efficiency, Importance of technological applications

Authors

First Name

Ali

Last Name

Mortada

MiddleName

-

Affiliation

Demonstrator, Department of Hotel Management Faculty of Tourism and Hotels, October 6University

Email

awezza486@gmail.com

City

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Orcid

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Related Issue

-2

Receive Date

2024-12-22

Publish Date

2025-01-10

Print ISSN

2785-9843

Online ISSN

2785-9851

Link

https://ijthsx.journals.ekb.eg/article_404156.html

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http://journals.ekb.eg?_action=service&article_code=404156

Order

404,156

Type

Original Article

Type Code

1,806

Publication Type

Journal

Publication Title

The International Journal of Tourism and Hospitality Studies

Publication Link

https://ijthsx.journals.ekb.eg/

MainTitle

Impact of Technological Application Adoption on Performance Efficiency: Testing Mediation and Moderation Roles

Details

Type

Article

Created At

13 Jan 2025