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401684

A Multidimensional Interpretation of the Tourist and Hotel Services Determinants in Nubian Destinations and their Impact on Visit Intention: A Case of Gharb Soheil Village

Article

Last updated: 07 Jan 2025

Subjects

-

Tags

Service marketing

Abstract

This study aims to identifying the multidimensional interpretation of the tourism and hotel services determinants their impact on visit intention in Gharb Soheil village. Data were collected from 433 guests of Nubian destinations and hotel in Gharb Soheil Village using a survey questionnaire. Convenience sampling was used to draw the sample. The findings of the Structural Equation Modeling (SEM) revealed that physical environment significantly and positively affects perceived value, physical environment has a significant and positive impact on image, physical environment has no significant and positive impact on behavioral intentions, image has no significant and positive impact on perceived value, perceived value has no significant and positive impact on behavioral intentions, and image has a significant and positive impact on behavioral intentions. Therefore, the hotels in the study sample need to pay attention to developing and maintaining better physical environments so that positive perceptions of image and value can be developed to create positive behavioral intentions for customers and make the purchasing decision to return again.

DOI

10.21608/jaauth.2024.333601.1626

Keywords

Physical environment, Image, perceived value, behavioural intentions

Authors

First Name

mohamed

Last Name

alsaied

MiddleName

ahmed

Affiliation

egypt

Email

mohelsaied@mans.edu.eg

City

almansoura

Orcid

-

First Name

Esraa

Last Name

Abd El-mageed

MiddleName

Ahmed

Affiliation

Faculty of Tourism and Hotels, Mansoura University

Email

-

City

-

Orcid

-

First Name

Ahmed

Last Name

Elsaied

MiddleName

Anwar

Affiliation

Faculty of Tourism and Hotels, Mansoura University

Email

-

City

-

Orcid

-

First Name

Aya

Last Name

Abd Elmajeed

MiddleName

Ahmed

Affiliation

Faculty of Tourism and Hotels, Mansoura University

Email

-

City

-

Orcid

-

Volume

27

Article Issue

2

Related Issue

51295

Issue Date

2024-12-01

Receive Date

2024-11-04

Publish Date

2024-12-01

Page Start

197

Page End

215

Print ISSN

1687-1863

Online ISSN

2682-4612

Link

https://jaauth.journals.ekb.eg/article_401684.html

Detail API

http://journals.ekb.eg?_action=service&article_code=401684

Order

401,684

Type

Original Article

Type Code

997

Publication Type

Journal

Publication Title

Journal of Association of Arab Universities for Tourism and Hospitality

Publication Link

https://jaauth.journals.ekb.eg/

MainTitle

A Multidimensional Interpretation of the Tourist and Hotel Services Determinants in Nubian Destinations and their Impact on Visit Intention: A Case of Gharb Soheil Village

Details

Type

Article

Created At

07 Jan 2025