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339208

Toward behavioral intention of mobile payment: Testing interference of individual characteristics and grievance redressal

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Last updated: 05 Jan 2025

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Abstract

This study, conducted in Saudi Arabia, delves into understanding the factors influencing behavioral intention and use behavior to adopt m-payment in Saudi Arabia, particularly focusing on the role of performance expectancy, effort expectancy, social influence, facilitating conditions, grievance redressal,
mobile skillfulness, and personal innovation. The primary objective is to ascertain how these factors interact and affect behavioral intentions and actual use behavior in the Saudi context. Employing Structural Equation Modeling (SEM), the study analyzed responses from a diverse demographic sample, applying SPSS and Smart PLS algorithm for factor analysis. Key findings indicate that performance expectancy, social influence, and grievance redressal significantly impact both behavioral intention and actual use behavior. Contrary to expectations, effort expectancy and facilitating conditions did not show a significant effect on behavioral intention. The study also highlights the importance of personal innovation and mobile skillfulness in shaping user behavior. The novelty of this research lies in its contextual focus on Saudi Arabia, providing new insights into the interplay of technological, social, and personal factors in a rapidly evolving digital landscape. This contributes to a deeper understanding of technology adoption and usage patterns in the Middle Eastern context, which has been relatively underexplored in existing literature.

DOI

10.21608/rijcs.2024.265106.1054

Keywords

Keywords: Individual characteristics, Grievance redressal, Mobile (m)-payment, Unified Theory of Acceptance and Use of Technology (UTAUT)

Authors

First Name

د. صباح

Last Name

عبد الله الصومالي

MiddleName

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Affiliation

أستاذ مشارك بقسم نظم المعلومات الإداريَّة، كلية الاقتصاد والإدارة، جامعة الملك عبد العزيز، المملكة العربيَّة السُّعوديَّة

Email

saalsomali@kau.edu.sa

City

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Orcid

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First Name

ا. سهام

Last Name

فلمبان

MiddleName

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Affiliation

مدينة الملك عبد العزيز، جدة، المملكة العربيَّة السُّعوديَّة

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Orcid

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Volume

3

Article Issue

8

Related Issue

45227

Issue Date

2024-01-01

Receive Date

2024-01-23

Publish Date

2024-01-01

Page Start

411

Page End

458

Print ISSN

2812-6440

Online ISSN

2812-6459

Link

https://rijcs.journals.ekb.eg/article_339208.html

Detail API

https://rijcs.journals.ekb.eg/service?article_code=339208

Order

339,208

Type

المقالة الأصلية

Type Code

2,513

Publication Type

Journal

Publication Title

مجلة راية الدولية للعلوم التجارية

Publication Link

https://rijcs.journals.ekb.eg/

MainTitle

Toward behavioral intention of mobile payment: Testing interference of individual characteristics and grievance redressal

Details

Type

Article

Created At

29 Dec 2024