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336918

Travel Vloggers’ Use of social media and its Impact on Egyptian Youth’s Travel Decision

Article

Last updated: 05 Jan 2025

Subjects

-

Tags

الإعلام.

Abstract

Social media has become an important source of travel information. Travel vlogs that are posted on them provide Egyptian youth with online destination images, opinions, and reviews. A live trip creates a lifelike experience that invites people to visit an area. The purpose of this study is to investigate how Egyptian youth are influenced by travel vlogs, which are uploaded on social media to choose Egyptian travel. destinations. The research is based on a questionnaire to determine the degree of influence on Egyptian youth and analysis different pages of travel vloggers from different platforms. The study focuses on online surveys through Google Forms. It has 129 respondents between the ages of 16 and 24 .It consists of those who travel often, and use travel vlogs when they make travel decisions. The results indicate that Egyptian youth tend to be influenced by travel vloggers as a result of the positive impact on viewer destination perceptions as well as the credible information and the honest review.

DOI

10.21608/mjoms.2023.336918

Keywords

Travel Vlogs, Egyptian youth, Travel Decision

Authors

First Name

Yara

Last Name

Yasser

MiddleName

-

Affiliation

Faculty of Mass Media and Communication Technology at Misr University for Science and Technology.

Email

yara.yasser@must.edu.eg

City

-

Orcid

-

Volume

3

Article Issue

5

Related Issue

44864

Issue Date

2023-08-01

Receive Date

2024-01-16

Publish Date

2023-08-01

Page Start

1,111

Page End

1,134

Print ISSN

2735-5861

Online ISSN

2735-587X

Link

https://mjoms.journals.ekb.eg/article_336918.html

Detail API

https://mjoms.journals.ekb.eg/service?article_code=336918

Order

336,918

Type

البحوث والدِّراسات.

Type Code

1,755

Publication Type

Journal

Publication Title

مجلة جامعة مصر للدراسات الإنسانية

Publication Link

https://mjoms.journals.ekb.eg/

MainTitle

Travel Vloggers’ Use of social media and its Impact on Egyptian Youth’s Travel Decision

Details

Type

Article

Created At

28 Dec 2024