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310556

Modality as a Persuasive tool in English and Arabic Self-Improvement Books

Article

Last updated: 28 Dec 2024

Subjects

-

Tags

اللغة الإنـجليزية وآدابها

Abstract

This paper attempts to explore the patterns of modality in selected English and Arabic self-improvement books. Self-improvement is a new genre of writing that provides readers with information and guidance on how to cope with life, resolve problems, take decisions, and achieve success. The analysis is based on Biber et al's (1999) categorization of modality. The study focuses on the use of modal verbs (i.e. can, could, will, would, shall, should, may, might, and must). It shows that different forms of modality have played an important persuasive function in the books under investigation. Prediction modality has been used to emphasize the authors' experience and comment on the positive outcomes in readers' lives as a result of applying their advice. Possibility modality has been used to present those authors' messages as a possible list of options or suggestions, not as authoritative instructions. Readers' abilities to change their inner qualities are addressed directly by the authors through using ability modality.

DOI

10.21608/aakj.2023.130192.1214

Keywords

Modality, Modal Verbs, Persuasion, Self-Improvement

Authors

First Name

Mahmoud

Last Name

Ahmad Farrag

MiddleName

-

Affiliation

English Department, Faculty of Art, Helwan University

Email

mahmoudteacher@yahoo.com

City

-

Orcid

-

Volume

28

Article Issue

82

Related Issue

38104

Issue Date

2022-04-01

Receive Date

2022-03-28

Publish Date

2022-04-01

Page Start

601

Page End

642

Print ISSN

2537-0022

Online ISSN

2537-0030

Link

https://aakj.journals.ekb.eg/article_310556.html

Detail API

https://aakj.journals.ekb.eg/service?article_code=310556

Order

21

Type

بحوث علمية محکمة

Type Code

1,667

Publication Type

Journal

Publication Title

المجلة العلمیة لکلیة الآداب-جامعة أسیوط

Publication Link

https://aakj.journals.ekb.eg/

MainTitle

Modality as a Persuasive tool in English and Arabic Self-Improvement Books

Details

Type

Article

Created At

28 Dec 2024