The research revolves around activating the role of modern technologies as a solution for developing products to achieve sustainability. Nanotechnology is considered one of the most important technologies that work on developing material properties and creating new materials. The problem addressed by the research is the failure to achieve sustainability in the design of some products due to the prevalence of many commonly used traditional products made from environmentally harmful materials and production methods that do not meet sustainability standards and represent a burden on the environment that is difficult to address. The research discussed the concept and importance of sustainability in product design, the historical development of material use in product design, and the development of new material properties in product design. It also discussed nanotechnology, nanomaterials, and their impact on developing product properties. Can new materials be used through nanotechnology to develop products and support them with properties that achieve sustainability? The research also aims to demonstrate how sustainability can be achieved in product design by transforming environmentally harmful traditional products into sustainable products by replacing harmful materials with new nanomaterials. It sheds light on the role of nanotechnology and the resulting nanomaterials in achieving sustainability in product design by developing their properties.