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299860

Impact of Digital Transformation Technologies on Egypt Air Sustainability

Article

Last updated: 04 Jan 2025

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Abstract

Recently, sustainability has emerged as a fundamental driving force for the aviation industry. To maintain the desired trends in sustainable aviation, the fast development of fundamentally new and innovative technology and solutions must be reviewed. This research aims to investigate digital transformation technologies and their impact on EgyptAir's sustainability. To achieve this, the study used a descriptive-analytical approach, in which a questionnaire was prepared and distributed to a random sample of 166 aviation industry professionals and EgyptAir employees, using SPSS 25.0, descriptive statistics, reliability analysis, coefficient analysis, Pearson correlation analysis, and regression analysis. The study presented many findings; the most important of these is that there is a significant, moderately positive relationship between the contributions of digital transformation technologies and sustainability efforts at EgyptAir. While regression analysis findings demonstrate that improving sustainability efforts at EgyptAir are influenced by the contributions of digital transformation technologies. The research recommended that EgyptAir should incentivize digital transformation and technological innovation through continued international cooperation.

DOI

10.21608/jaauth.2023.209827.1453

Keywords

digital transformation, Technologies, Sustainability, Egypt Air

Authors

First Name

Asmaa

Last Name

Khalaf

MiddleName

Abd Elraouf

Affiliation

Tourism Studies Department Faculty of Tourism and Hotels Minia University, Egypt

Email

asmaa.abdelmawgoud@mu.edu.eg

City

المنيا

Orcid

-

First Name

Hussein

Last Name

Abdelrady

MiddleName

Abdelwahab

Affiliation

Associate Professor, Tourism Studies Department, Faculty of Tourism and Hotels, Minia University, Egypt

Email

hussien.ibrahim1@mu.edu.eg

City

المنيا

Orcid

-

Volume

24

Article Issue

1

Related Issue

40659

Issue Date

2023-06-01

Receive Date

2023-05-08

Publish Date

2023-06-01

Page Start

44

Page End

61

Print ISSN

1687-1863

Online ISSN

2682-4612

Link

https://jaauth.journals.ekb.eg/article_299860.html

Detail API

https://jaauth.journals.ekb.eg/service?article_code=299860

Order

299,860

Type

Original Article

Type Code

997

Publication Type

Journal

Publication Title

Journal of Association of Arab Universities for Tourism and Hospitality

Publication Link

https://jaauth.journals.ekb.eg/

MainTitle

Impact of Digital Transformation Technologies on Egypt Air Sustainability

Details

Type

Article

Created At

24 Dec 2024