Beta
313906

Assessing the Impact of Human Capital on Business Model Innovation in the Egyptian General Authority for Tourism Promotion

Article

Last updated: 24 Dec 2024

Subjects

-

Tags

-

Abstract

The business environment is constantly changing and evolving. It is full of variables and challenges that significantly influence the organizational performance. Human capital (HC) is one of these variables; it belongs to employees and consists of individuals' knowledge, skills, education, working experience, and abilities. Another variable that emerged in the 1990s is business model innovation (BMI); it reflects the ability to manage all operations with more creativity, it has three dimensions: value creation, value proposition, and value capture. This study aims to broaden the current understanding of the relationship between HC and BMI in the tourism industry and to identify the impact of HC on BMI in the Central Department for International Tourism (CDIT) in the Egyptian General Authority for Tourism Promotion (EGATP) particularly. To achieve the objectives of the study, the researchers proposed a model to explore the relationship between HC dimensions on BMI dimensions and to measure the effect of HC dimensions on BMI dimensions as well. An online questionnaire was distributed to the employees of the CDIT. The number of valid questionnaire forms is 36. The data was analyzed using SPSS 25. The results confirmed the significant relationship between the five dimensions of HC and the three dimensions of BMI in CDIT. Additionally, employees' experience and skills are the most influencing factors on value creation, value proposition and value capture.

DOI

10.21608/jaauth.2022.313906

Keywords

human capital, Business model innovation, Egyptian General Authority for Tourism Promotion, Central Department for International Travel

Authors

First Name

Noha

Last Name

Abouelazm

MiddleName

Helmy

Affiliation

كلية السياحة والفنادق جامعة المنيا

Email

dr.noha.abouelazm@gmail.com

City

-

Orcid

-

First Name

Mohamed

Last Name

Mostafa

MiddleName

Mahmoud

Affiliation

كلية السياحة والفنادق جامعة الأقصر

Email

mohamedmmk@live.com

City

-

Orcid

-

Volume

23

Article Issue

2

Related Issue

37723

Issue Date

2022-12-01

Receive Date

2022-12-14

Publish Date

2022-12-01

Page Start

302

Page End

318

Print ISSN

1687-1863

Online ISSN

2682-4612

Link

https://jaauth.journals.ekb.eg/article_313906.html

Detail API

https://jaauth.journals.ekb.eg/service?article_code=313906

Order

313,906

Type

Original Article

Type Code

997

Publication Type

Journal

Publication Title

Journal of Association of Arab Universities for Tourism and Hospitality

Publication Link

https://jaauth.journals.ekb.eg/

MainTitle

Assessing the Impact of Human Capital on Business Model Innovation in the Egyptian General Authority for Tourism Promotion

Details

Type

Article

Created At

24 Dec 2024