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333806

Analyzing the Trends of the Chinese Outbound Tourism Market as an Emerging Prospect for Egypt and Tanzania: A Comparative Study

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Last updated: 24 Dec 2024

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Abstract

This research explores the transformative impact of Chinese outbound tourism on the global landscape, particularly focusing on the rising potential for Egypt and Tanzania. With China emerging as the world's largest outbound travel market, destinations are keen to understand and harness this lucrative opportunity. The study aims to bridge the knowledge gap by conducting a comparative analysis of the Chinese outbound tourism market trends and its potential for Egypt and Tanzania. The empirical study utilizes questionnaires distributed to Chinese tourists in both countries and officials from relevant tourism entities. The study investigates the characteristics, behaviors, motivations, activities, and trends of the Chinese outbound market. The study contributes to the development of tourism in Egypt and Tanzania by offering insights into the Chinese outbound market. Policymakers, tourism boards, and businesses can use the findings to formulate effective strategies, capitalize on market trends, and further integrate the growing Chinese outbound tourism market into their tourism development plans.

DOI

10.21608/thalexu.2024.252335.1116

Keywords

Chinese tourist market, Chinese outbound tourism, Egypt, Tanzania

Authors

First Name

Samar

Last Name

El-kasrawy

MiddleName

-

Affiliation

Faculty of Tourism & Hotels Alexandria University

Email

samar.elkasrawy@alexu.edu.eg

City

الإسکندریة

Orcid

-

First Name

Gladstone

Last Name

Mlay

MiddleName

-

Affiliation

Director of Marketing, Tanzania Tourist Board, Ministry of Natural Resources and Tourism, United Republic of Tanzania

Email

gladstonemlay03@gmail.com

City

-

Orcid

-

First Name

Amany

Last Name

Beshay

MiddleName

-

Affiliation

Tourism Studies Department Faculty of Tourism & Hotels Alexandria University

Email

amany_nabil@hotmail.com

City

-

Orcid

-

Volume

20

Article Issue

2

Related Issue

45200

Issue Date

2023-12-01

Receive Date

2023-11-30

Publish Date

2023-12-31

Page Start

23

Page End

44

Print ISSN

2314-7024

Online ISSN

2682-2180

Link

https://thalexu.journals.ekb.eg/article_333806.html

Detail API

https://thalexu.journals.ekb.eg/service?article_code=333806

Order

2

Type

Original Article

Type Code

931

Publication Type

Journal

Publication Title

The Scientific Journal of the Faculty of Tourism and Hotels, Alexandria University

Publication Link

https://thalexu.journals.ekb.eg/

MainTitle

Analyzing the Trends of the Chinese Outbound Tourism Market as an Emerging Prospect for Egypt and Tanzania: A Comparative Study

Details

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Article

Created At

24 Dec 2024