353911

THE ETHICAL CHALLENGES AND CONCERNS FACING THE ANIMATED FILM INDUSTRY

Article

Last updated: 05 Jan 2025

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Tags

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Abstract

The animation industry is an integral part of children's experiences and one of the most important entertainment mediums for them, contributing to fostering creativity and expanding their horizons. However, this industry faces increasing ethical challenges due to technological advancements, social changes, and cultural invasion. This research aims to explore the impact of animated film dramas on children's behavior and shed light on the ethical challenges that arise when sweetness is mixed with poison in this industry. The research first addresses the role of animation in shaping childhood development, highlighting how the presentation of characters and events in these films can significantly influence children's perceptions and values. It also examines technological developments enabling the animation industry to produce more realistic and impactful content. The focus of the research is on the ethical challenges arising in this context. It analyzes issues related to advertising and the promotion of unethical issues to children, exploring how this age group is exploited to convey hidden messages carrying Western thought and culture. Additionally, it delves into the issue of children's rights and protection from harmful content. Finally, the research proposes strategies to address these ethical challenges, including encouraging lawmakers and relevant industries to establish legal and regulatory frameworks to protect children's rights in the animation industry. It emphasizes the importance of raising awareness among parents about the impact of these films on children and how to help them choose suitable content. In conclusion, this research reveals that the animation industry plays a crucial role in developing children's behavior, but it carries significant ethical responsibilities in ensuring the delivery of healthy, useful, and age-appropriate content to the young audience.

DOI

10.21608/pijad.2024.353911

Keywords

imagination, Animated Films, challenges, Ethical Standards

Authors

First Name

Mohamed

Last Name

Elsawy

MiddleName

Karam

Affiliation

Lecturer at Department of Advertising- High Institute of Applied Arts – Fifth Settlement

Email

fineartsmk@yahoo.com

City

Cairo

Orcid

-

Volume

01

Article Issue

01

Related Issue

47507

Issue Date

2024-03-01

Receive Date

2024-05-10

Publish Date

2024-03-01

Page Start

1

Page End

15

Print ISSN

3009-707X

Online ISSN

3009-7304

Link

https://pijad.journals.ekb.eg/article_353911.html

Detail API

https://pijad.journals.ekb.eg/service?article_code=353911

Order

8

Type

Original Article

Type Code

3,130

Publication Type

Journal

Publication Title

Pharos International Journal of Arts and Design

Publication Link

https://pijad.journals.ekb.eg/

MainTitle

THE ETHICAL CHALLENGES AND CONCERNS FACING THE ANIMATED FILM INDUSTRY

Details

Type

Article

Created At

21 Dec 2024