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243721

Side and the Light Side of technostress Related to hotel Innovations: Transforming the hospitality industry or threat to human touch

Article

Last updated: 05 Jan 2025

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Abstract

Abstract Smart technology is becoming increasingly important in the tourism industry, particularly in light of recent advances in information and communication technology and the use of artificial intelligence techniques in a variety of fields, including the hotel sector. Technologies such as robots (R), artificial intelligence (AI), and service automation (SA) (RAISA) are widely used in the tourism and hospitality industries throughout the world. Although research in this area is gaining traction, it has been largely ignored in the Egyptian tourism and hospitality industries especially, the hotel sector The purpose of this research is Answer to the following question "How does technological change and technostress during artificial intelligence adoption in the hotel sector affect employees' performance". To complete this research, data were gathered from managers and employees working in five-star hotels in greater Cairo, Egypt, while primary data was gathered through an empirical study conducted by questionnaire on a convenience sample of employees and managers in hotels, and the data were analyzed using frequencies and descriptive analysis. Finally, using SPSS version 25, simple linear regressions were used to test the impact. The results indicate that technological change and technostress during artificial intelligence adoption in the hotel sector have a negative impact on employees' performance. This research may be considered one of the few studies that discuss the impact of technological change and technostress during artificial intelligence adoption in the hotel sector on employees' performance

DOI

10.21608/ijtah.2021.243721

Keywords

Keywords: Technological Change, artificial intelligence, Egypt, Hotels, Employees’ Performance

Authors

First Name

Eslam

Last Name

Yasin

MiddleName

Sayed

Affiliation

PhD Student, Faculty of Tourism and Hotels ,Fayoum University

Email

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City

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Orcid

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First Name

Ashraf

Last Name

Abdelmaboud

MiddleName

Elsayed

Affiliation

Faculty of Tourism and Hotels – Fayoum University

Email

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City

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Orcid

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First Name

Hesham

Last Name

Saad

MiddleName

Ezzat

Affiliation

Faculty of Tourism and Hotels – Fayoum University

Email

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City

-

Orcid

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First Name

Omar

Last Name

Qoura

MiddleName

Elsayed

Affiliation

Faculty of Tourism and Hotels – Fayoum University

Email

-

City

-

Orcid

-

Volume

1

Article Issue

1

Related Issue

34962

Issue Date

2021-07-01

Receive Date

2022-06-14

Publish Date

2021-07-01

Page Start

44

Page End

59

Print ISSN

2812-6033

Online ISSN

2812-6041

Link

https://ijtah.journals.ekb.eg/article_243721.html

Detail API

https://ijtah.journals.ekb.eg/service?article_code=243721

Order

243,721

Publication Type

Journal

Publication Title

International Journal of Tourism, Archaeology and Hospitality

Publication Link

https://ijtah.journals.ekb.eg/

MainTitle

Side and the Light Side of technostress Related to hotel Innovations: Transforming the hospitality industry or threat to human touch

Details

Type

Article

Created At

23 Jan 2023