The Female Saudi Arabian entrepreneurs In Apparel store are required to overcome significant sociocultural, socioeconomic, and sociopolitical obstacles in order to establish and sustain successful businesses. Saudi Arabian society is known to have imposed strict restrictions on the interaction and intermingling of males and females in society for religious reasons, which results in limiting the type of business activities that are available for business woman residing in Saudi Arabia. As a consequence of these restrictions, Saudi workforce accumulates less than 15% of the total population of Saudi women, and represent as an enormous unused economic resource. Recently, the Saudi government developed numerous programs and policies to encourage female in regards with entrepreneurship. The fundamental aim of this study was to examine internal and external features that are associated with success of female Apparel storein Saudi Arabian entrepreneurs, and to acknowledge them. Study data for this research was collected using structured and in-depth interviews, which were analyzed using comprehensive methods, categorization of results, narrative structuring, and by providing detailed interpretation as recommended by Sreinar Kvale and Svend Brinkmann. Key findings of this study indicated that successful Saudi female entrepreneurs reported high levels of (1) perceived self-efficacy; (2) belief that owning a business was both, desirable and feasible; (3) propensity to act; and (4) respect for the work required. While societal and personal barriers to entrepreneurship were recognized, participants had projected a tendency to minimize the potential of such obstacles in order to heighten their chances of success. Future empirical research can isolate specific factors that are associated with female Saudi Arabian entrepreneurs' success, despite all the formidable socio-cultural obstacles.