This paper discusses a major problem which is the loss of connection between the urban
designer and the stakeholders leading to loss of balance during the design process between
the four sides of the stakeholders (Government, Investors, Community, and users) and
developing new inefficient projects of high cost with and less productivity, which fail
gradually during the project operation stage.
Aiming to reach a well-designed seafront on all stages helping on improving the
stakeholder's lifestyle.
The researcher main methodology depends first on the defining of the seafronts, the
second part is studying the different factors of social impact and their positive and negative
impact, the third stage analyzing the previous developments that occurred to Alexandria
seafront applied to the case study and in the final stage the researcher the
recommendations are put for developing the seafront studied.
It is proposed that by applying the final recommendations most of the seafront problems
will be solved.