187014

A tangible enhancement of color in the design of animated film backgrounds, and its effect on increasing the efficiency of visual communication

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Last updated: 05 Jan 2025

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Abstract

Color is of great importance, equal to the importance of the drawing itself, because the color inside the characters and backgrounds helps to show the whole idea, and it undoubtedly controls the general atmosphere completely, and every color or color scheme has its strength and weakness that must be controlled by the background artist who wants to transfer his theories to the screen. The colors of the elements must be consistent and in harmony with the colors of the accompanying background. The colors of the elements are dramatically translated into the events and situations that are going on inside the moving images, which is due to the artist in his ability to choose a group of colors that are homogeneous plastically and dramatically. The color has the possibility to achieve the success of the scene or not, and the color also has the ability to make the communication process successful because of its many meanings and connotations that support the desired idea of ​​the design. Its elements Therefore, animation designers must study color theory and research its content, properties and relationships with the rest of the elements of composition. The artist must link between the homogeneity of colors and their association with events, and what they evoke from the feelings of the viewer. The diversity in the color contrast within the background must be consistent with the dramatic contrast within the film, and the color has physiological aspects within the background. It is best to study the colors of the characters in each scene separately so that some details of the elements and characters do not disappear with the colors of the backgrounds added to them. Each scene has its own colors and lighting.

DOI

10.21608/ijdfs.2021.187014

Keywords

A tangible enhancement, animated, film backgrounds, Visual communication

Authors

First Name

Fatima al-Zahra

Last Name

Abd al-Rahim Arafat Baghdadi

MiddleName

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Affiliation

Assistant Lecturer, Faculty of Fine Arts, Faculty of Fine Arts, Alexandria University, Department of Print Designs

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Volume

4

Article Issue

1

Related Issue

26950

Issue Date

2021-06-01

Receive Date

2021-08-02

Publish Date

2021-06-01

Page Start

206

Page End

227

Print ISSN

2735-5357

Online ISSN

2735-5365

Link

https://ijdfs.journals.ekb.eg/article_187014.html

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https://ijdfs.journals.ekb.eg/service?article_code=187014

Order

187,014

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Original Article

Type Code

1,959

Publication Type

Journal

Publication Title

International Journal of Design and Fashion Studies

Publication Link

https://ijdfs.journals.ekb.eg/

MainTitle

A tangible enhancement of color in the design of animated film backgrounds, and its effect on increasing the efficiency of visual communication

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Article

Created At

23 Jan 2023