Analysis of Visual and Verbal Rhetorical Strategies in Advertising Discourse From Cognitive Perspective

A Linguistic Study of Manipulative Advertising Strategies of the Mobile Network Operators In Egypt and the US Comparative Approach

The Impact of Organizational Rhetoric on Achieving the Competitive Advantage of Entrepreneurs

The Power of Code-Switching between English and Arabic on Advertising Discourse

Interpersonal Metadiscourse Markers in Persuasive Local Newspaper Articles: A Cross-Cultural Study

Power in Critical Discourse-Analysis Studies on Political and Religious Discourse القوة في دراسات التحليل النقدي للخطاب الديني والسياسي

أثــر المنافســة في ســوق المنتــج والقوة السوقيـة للشرکات على إدارة الأربــاح

Code Switching and Identity in Advertising : A Case Study

Power and Hegemony in Legal-Diplomatic Discourse: A Genre Critical Discourse Analysis of UN Documents

Impact of Verbal and Visual Rhetoric in Advertising on Consumers’ Response