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272934

A Future Vision for the Development of Tourism and Hospitality Resources in Matrouh Governorate - a Case Study: Mersa Matruh

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Last updated: 25 Dec 2024

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Abstract

The success of tourism in any destination depends on the diversity of tourism and hospitality resources that satisfiys the aspirations of tourists and satisfby their desires of different nationalities, ages and cultures. This study aimed to focus on the resources, services and facilities of hospitality in Mersa Matruh, as well as, the evaluation of the internal and external factors affecting the local and international demand in Mersa Matruh.
In order to goal the desired results of this study, a questionnaire was designed and distributed randomly to tourists on the beaches of Marsa Matruh, in a personal interviews, in the period from July to September 2021. The number of valid forms for analysis was 300 forms, representing 93.5% of the number of forms recieved. The results showed that Mersa Matruh is the recreational tourism by (83.5%) of tourists. The most satisfaction of tourists with the internal tourism of hospitality was found at a rate ranging between 90.2 - 96.6 %, The most important of which were the beautiful landscapes, the clarity of its water, the availability of safety and stability, the awareness and generosity of the local population. The detected lacks were use of information technology applications, the efficiency of the infrastructure and the cleanliness of streets. The expectations of the tourists about the quality of the external factors affecting the international tourist demand in Mersa Matruh ranged between 93.2 - 95.0%

DOI

10.21608/sis.2022.173798.1086

Keywords

Mersa Matruh, elements of tourism and hospitality, leisure tourism, Beach Tourism

Authors

First Name

Sherif

Last Name

Ibrahim

MiddleName

Fathy

Affiliation

PhD Researcher, Faculty of Tourism and Hotels, Matrouh University

Email

sf6355774@gmail.com

City

الاسكندريه

Orcid

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First Name

Tarek

Last Name

Elsherie

MiddleName

-

Affiliation

Professor, Hotel Management Department, Faculty of Tourism and Hotels, Matrouh University

Email

t.elsherie@mau.edu.eg

City

-

Orcid

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First Name

Laila

Last Name

Elzalaky

MiddleName

Mohamed

Affiliation

Professor, Hotel Studies Department, High Institute for Hotels, Tourism & Computer, Seyouf, Alexandria

Email

-

City

-

Orcid

-

First Name

Bassem

Last Name

Harede

MiddleName

Mahmoud Abou Elella

Affiliation

Associate Professor, Tourism Studies Department, Faculty of Tourism and Hotels, Matrouh University

Email

-

City

-

Orcid

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Volume

5

Article Issue

1

Related Issue

38029

Issue Date

2022-12-01

Receive Date

2022-11-09

Publish Date

2022-12-01

Page Start

277

Page End

299

Print ISSN

2682-4329

Online ISSN

2735-3044

Link

https://sjs.journals.ekb.eg/article_272934.html

Detail API

https://sjs.journals.ekb.eg/service?article_code=272934

Order

272,934

Type

Original Research

Type Code

1,291

Publication Type

Journal

Publication Title

Journal of Tourism, Hotels and Heritage

Publication Link

https://sjs.journals.ekb.eg/

MainTitle

A Future Vision for the Development of Tourism and Hospitality Resources in Matrouh Governorate - a Case Study: Mersa Matruh

Details

Type

Article

Created At

22 Jan 2023