The effect of Emotional Contagion on Electronic Word of Mouth: An Applied study on Mobile Phone Brand Customers of Social Network Sites in Egypt
Last updated: 25 Dec 2024
10.21608/cfdj.2023.258046
Emotional Contagion, electronic word of mouth
Radwa
Mohamed
کلية التجارة - جامعه المنصورة
radwan.radwa44@gmail.com
Abd Elaziz
Hassan
کلية التجارة -جامعه المنصورة
abdelazizhassan443@gmail.com
4
1
36526
2023-01-01
2022-06-08
2023-01-01
301
335
2682-3403
2682-4531
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12
المقالة الأصلية
1,242
Journal
المجلة العلمية للدراسات والبحوث المالية والتجارية
https://cfdj.journals.ekb.eg/
The effect of Emotional Contagion on Electronic Word of Mouth: An Applied study on Mobile Phone Brand Customers of Social Network Sites in Egypt
Details
Type
Article
Created At
22 Jan 2023