Beta
173352

Examining the Impact of Gamification on website features in E-Banking Sector: A Conceptual Paper

Article

Last updated: 22 Jan 2023

Subjects

-

Tags

-

Abstract

The influence of gamification on website features is very unclear in the case of e-banking. Therefore, this research aims to develop a theoretical framework that focuses on investigating the effect of gamification (as independent variable) on website features (as a dependent variable)that include ease-of-use, webpage characteristics, website information and website design in the context of e-banking in Washington DC, United states of America.

DOI

10.21608/mosj.2021.173352

Keywords

Gamification, Website Features, and E-banking

Authors

First Name

حنان يسري

Last Name

امام

MiddleName

-

Affiliation

قسم ادارة الاعمال-کلية التجارة- جامعة القاهرة

Email

hananyosrysayed@foc.cu.edu.eg

City

الجيزة

Orcid

-

Volume

31

Article Issue

1

Related Issue

25191

Issue Date

2021-04-01

Receive Date

2021-05-29

Publish Date

2021-04-01

Page Start

44

Page End

59

Print ISSN

1687-3440

Online ISSN

2682-3349

Link

https://mosj.journals.ekb.eg/article_173352.html

Detail API

https://mosj.journals.ekb.eg/service?article_code=173352

Order

3

Type

المقالة الأصلية

Type Code

1,226

Publication Type

Journal

Publication Title

مجلة الدراسات المالية والتجارية

Publication Link

https://mosj.journals.ekb.eg/

MainTitle

-

Details

Type

Article

Created At

22 Jan 2023