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87349

The Role of Design Strategies in the Development of Ceramic SMEs in Egypt

Article

Last updated: 25 Dec 2024

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Abstract

Small and Medium Enterprises (SMEs) have a significant importance in the economy of all societies, regardless of their system and development plans. In Egypt, SMEs occupy the major part of the industry sector; hence, these enterprises have a vital role in the Egyptian economy despite all the difficulties and problems they face. efforts have been paid, on an international scale, to reveal economic and managerial effects of the SMEs; among these efforts was the development of many strategic models that have been constructed especially for this sector.  The integration of design into strategic management is crucial to the success of the economy in general, and in the SMEs sector in specific, but its implementation is subject to unpredictable changes, particularly in the establishment's external or internal environments, this can have a measurable effect on the performance of SMEs. Therefore the current study problem can be seen in The need to identify the knowhow of employing design strategies in the development of SMEs in Egypt.
And the oObjective has been to investigate the importance of design strategy within Ceramic SMEs to evaluate the key success factors in implementing it for business management and development. 

DOI

10.12816/0044141

Keywords

Design Strategies Small Scale Ceramic Enterprise, SMEs, Ceramic Design

Authors

First Name

Marwa

Last Name

Ali

MiddleName

Zakrya Mouhammed

Affiliation

Lecture Assistant at Ceramic dep.-Faculty of Applied Arts-Helwan university

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Volume

7

Article Issue

3

Related Issue

12188

Issue Date

2017-07-01

Receive Date

2017-05-15

Publish Date

2017-07-01

Page Start

243

Page End

249

Print ISSN

2090-9632

Online ISSN

2090-9640

Link

https://idj.journals.ekb.eg/article_87349.html

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https://idj.journals.ekb.eg/service?article_code=87349

Order

22

Type

Original Article

Type Code

1,217

Publication Type

Journal

Publication Title

International Design Journal

Publication Link

https://idj.journals.ekb.eg/

MainTitle

The Role of Design Strategies in the Development of Ceramic SMEs in Egypt

Details

Type

Article

Created At

22 Jan 2023