If small companies represent the energy of hope in front of the Egyptian economy because of their influential role in terms of increasing production and creating job opportunities, then marketing the products of these companies represents the guaranteed way to their success, because the difficulty of selling these companies' products regardless of the reasons for this is in most cases the most prominent reasons These companies failed.
From needle to missile," Chinese products have become the controllers of most middle-income Egyptians 'choices when buying, and their only refuge in light of the high prices for other products. The motive for buying has become stronger than the purchase motive for the Egyptian product. Products that seduced consumers at a low price. These products did not leave a foothold in the Egyptian market without imprinting it, from clothes and electrical appliances to motorcycles, cars, electronic devices, computers, cosmetics and others. 
The research problem lies in the following question: How can UV printing be used as promotional gifts for companies and institutions in the Egyptian market?
Resrearcg goal: Shedding light and introducing the UV printing method and its importance in printing on promotional gifts for companies in Egypt. The research follows the analytical and applied approach to their suitability to achieve the research objectives.