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63623

Utilizing RFID for Effective Real Time Retrieval and Translation of Public Advertisements

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Last updated: 25 Dec 2024

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Abstract

One of the important characteristics of smart cities is ease in accessibility of information for residents and visitors alike. Language barriers, impairments and presence of crowd should not influence the context-awareness of the visitors in such cities. The information provided via advertisement boards play an important part in this regard. In this paper, we propose Smart ads- RFID based system for real time retrieval and translation of public advertisements. Candidate signs and advertisements are RFID-enabled and the electronic contents of such advertisements/signs are acquired and stored in a cloud database server. The system offers both real time and off-line text/voice translation into user's preferred language and communicates the translated contents to user's smart phone. The system also provides real time GIS map visualization of the RFID enabled advertisements in the city. It collects statistics regarding the number of users subscribed in the system, their locations, preferred language and most frequently used languages to help decision makers to decide when and where to post such advertisements. We described our developed pilot project and we investigated its usability, validity and usefulness using Fuzzy Rule-based System. We believe that such system could provide promising services within the context of smart cities.

DOI

10.21608/mjeer.2017.63623

Authors

First Name

Sonia

Last Name

Hashish

MiddleName

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Affiliation

Dept. of Computer Science and Engineering, Faculty of Electronic Engineering, Menoufia University, Egypt

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Orcid

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First Name

Shaleeza

Last Name

Sohail

MiddleName

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Affiliation

Dept. of Computer Science, Umm Al-Qura University, Makkah, Saudi Arabia.

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Volume

26

Article Issue

2

Related Issue

9503

Issue Date

2017-07-01

Receive Date

2016-09-19

Publish Date

2017-07-01

Page Start

501

Page End

518

Print ISSN

1687-1189

Online ISSN

2682-3535

Link

https://mjeer.journals.ekb.eg/article_63623.html

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https://mjeer.journals.ekb.eg/service?article_code=63623

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12

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Original Article

Type Code

1,088

Publication Type

Journal

Publication Title

Menoufia Journal of Electronic Engineering Research

Publication Link

https://mjeer.journals.ekb.eg/

MainTitle

Utilizing RFID for Effective Real Time Retrieval and Translation of Public Advertisements

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Article

Created At

22 Jan 2023