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185681

An Assessment of Customer Accounting Approach’s Impact on Maximizing the Firm Value

Article

Last updated: 04 Jan 2025

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Tags

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Abstract

The Purpose of the study: the key purpose of the study is to discuss the importance and relevance of Customer Accounting to the Egyptian business environment, and to evaluate the role it plays in maximizing the value of the firm.

The Methodology of the study: the researcher conducted a questionnaire to test the hypotheses of research, the sample chosen included 95 respondents from the intended groups who benefit from customer accounting in the 30 companies in the corporate social responsibility index (S&P) listed in the Egyptian stock of exchange, the intended groups selected are: Accountants, Financial Managers, Financial Analysts and investors.

The study results': the results of the study proved the importance of customer accounting's approach for the Egyptian business environment. As well, the evaluation of customer accounting showed that its advantages prevail over the disadvantages, which indicates that it plays a vital role in maximizing the value of the firm.

DOI

10.21608/jsst.2021.84455.1303

Keywords

Customer Accounting, Maximizing the value of the firm, customers as assets

Authors

First Name

سارة أحمد أحمد محمد شرابي

Last Name

شرابي

MiddleName

-

Affiliation

قسم المحاسبة والمراجعة ، کلية التجارة، جامعة بورسعيد

Email

sara.ahmed@com.psu.edu.eg

City

بورسعيد

Orcid

-

Volume

22

Article Issue

4

Related Issue

24616

Issue Date

2021-10-01

Receive Date

2021-07-06

Publish Date

2021-10-01

Page Start

130

Page End

144

Print ISSN

2090-5327

Online ISSN

2682-3543

Link

https://jsst.journals.ekb.eg/article_185681.html

Detail API

https://jsst.journals.ekb.eg/service?article_code=185681

Order

40

Type

المقالة الأصلية

Type Code

1,048

Publication Type

Journal

Publication Title

مجلة البحوث المالية والتجارية

Publication Link

https://jsst.journals.ekb.eg/

MainTitle

An Assessment of Customer Accounting Approach’s Impact on Maximizing the Firm Value

Details

Type

Article

Created At

22 Jan 2023