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67447

Studying the impact of market factors in planning of promotional campaigns for the offices of the Ministry of Tourism abroad

Article

Last updated: 24 Dec 2024

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Tags

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Abstract

All organizations of different types and multiple objectives as being open organizations that interact with the market surrounding it  especially the kind of market or those relevant market variables and  all these organizations are subject to their determinants,  so we find that these organizations represented in its administrations are  working hard in various ways and means to get to know the market and find  the fact and follow the movement of its variables and studying them  for the purpose of responding to those variables. However, we find that the degree and level of response will vary from one organization to another depending on several factors, including internal factors regarding the organization, the external factors represented in the market components with its two main public and private type.

DOI

10.21608/jaauth.2015.67447

Keywords

Ministry of Tourism, promotional campaigns, market, variables

Authors

First Name

Hany

Last Name

Khattab

MiddleName

Ahmed

Affiliation

Faculty of Tourism and Hotel Management, October 6 University, Egypt

Email

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City

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Orcid

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Volume

12

Article Issue

2

Related Issue

7769

Issue Date

2015-12-01

Receive Date

2015-09-05

Publish Date

2015-12-01

Page Start

180

Page End

190

Print ISSN

1687-1863

Online ISSN

2682-4612

Link

https://jaauth.journals.ekb.eg/article_67447.html

Detail API

https://jaauth.journals.ekb.eg/service?article_code=67447

Order

11

Type

Original Article

Type Code

997

Publication Type

Journal

Publication Title

Journal of Association of Arab Universities for Tourism and Hospitality

Publication Link

https://jaauth.journals.ekb.eg/

MainTitle

Studying the impact of market factors in planning of promotional campaigns for the offices of the Ministry of Tourism abroad

Details

Type

Article

Created At

22 Jan 2023