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47972

The Role of Organization Core and Its Entrepreneurial Orientation in Enhancing Customer Citizenship Behaviors Field study : Egypt Air Training Academy

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Last updated: 24 Dec 2024

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Abstract

This study aims to identify the role of organization core competencies (organizing and physical resources, human capital, strategic management) and its entrepreneurial orientation (innovative orientation, proactive orientation, risk taking) in enhancing customer citizenship behavior, in Egypt air training academy, as one of the most important factors in developing the tourism professional sector. The study uses the analytical descriptive approach whose tools and methods described the study quantitatively and qualitatively. The study rises a number of recommendations to improve the academy core competencies and its entrepreneurial orientation, and enhance its customer citizenship behavior.

DOI

10.21608/jaauth.2018.47972

Keywords

Organization Core, human capital, entrepreneurial orientation, citizenship behavior

Authors

First Name

Yasmine

Last Name

Attia

MiddleName

Abd El Moaty

Affiliation

The High Institute for Tourism and Hotels (EGOTH)

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Orcid

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Volume

15

Article Issue

1

Related Issue

7427

Issue Date

2018-06-01

Receive Date

2019-03-13

Publish Date

2018-06-01

Page Start

60

Page End

76

Print ISSN

1687-1863

Online ISSN

2682-4612

Link

https://jaauth.journals.ekb.eg/article_47972.html

Detail API

https://jaauth.journals.ekb.eg/service?article_code=47972

Order

5

Type

Original Article

Type Code

997

Publication Type

Journal

Publication Title

Journal of Association of Arab Universities for Tourism and Hospitality

Publication Link

https://jaauth.journals.ekb.eg/

MainTitle

The Role of Organization Core and Its Entrepreneurial Orientation in Enhancing Customer Citizenship Behaviors Field study : Egypt Air Training Academy

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Article

Created At

22 Jan 2023