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47939

The Impact of Digital Business Re-engineering on the Tourism Organizations Administrative Performance Case Study: Saudi Authority for Tourism and National Heritage

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Last updated: 04 Jan 2025

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Abstract

 This study evaluates the impact of digital business re-engineering on the administrative performance of The Saudi Commission for Tourism and National Heritage, in terms of facilitating work procedures, increasing performance rates, and quality, and measuring the readiness and satisfaction of human resources in that process. The study used the descriptive-analytical method and a questionnaire was prepared according to the five-point Likert scale as a tool for the field study, The data were analyzed and processed statistically results showed the importance of digital business re-engineering based on a comprehensive, integrated and continuous reform program. The Saudi Authority for Tourism and National Heritage succeeded in digital business re-engineering program, which resulted in facilitating work procedures, increasing performance rates, and quality. The study recommends to benefit from the experience of The Saudi Authority.

DOI

10.21608/jaauth.2018.47939

Keywords

Digital Business Re-Engineering, The Saudi Authority For Tourism And National Heritage- Tourism Organizations

Authors

First Name

Abd Al Rahman

Last Name

Abd Al ghani

MiddleName

Ahmed

Affiliation

Northern Border University, Saudi, the higher institute of tourism and hotel, king mariout, alexandria, Egypt

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Volume

15

Article Issue

2

Related Issue

7426

Issue Date

2018-12-01

Receive Date

2018-03-09

Publish Date

2018-12-01

Page Start

58

Page End

73

Print ISSN

1687-1863

Online ISSN

2682-4612

Link

https://jaauth.journals.ekb.eg/article_47939.html

Detail API

https://jaauth.journals.ekb.eg/service?article_code=47939

Order

6

Type

Original Article

Type Code

997

Publication Type

Journal

Publication Title

Journal of Association of Arab Universities for Tourism and Hospitality

Publication Link

https://jaauth.journals.ekb.eg/

MainTitle

The Impact of Digital Business Re-engineering on the Tourism Organizations Administrative Performance Case Study: Saudi Authority for Tourism and National Heritage

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Article

Created At

22 Jan 2023