Beta
39407

The role of technical progress in promoting economic growth in the MENA region

Article

Last updated: 04 Jan 2025

Subjects

-

Tags

-

Abstract

The objective of this applied study is to identify the impact of adopting corporate citizenship practices of Egyptian mobile service companies on the customer loyalty through a questionnaire to analyze opinions of a random sample for customers of these companies in Dakahlia Governorate. Much literature has agreed that corporate citizenship has four aspects of application: Economic citizenship, legal citizenship, ethical citizenship, and philanthropic citizenship, which were adopted in designing the conceptual framework of this study. The findings of the study indicate many points of importance, the most important of which is nullifying the main hypothesis of the study, which is “no significant impact of corporate citizenship dimensions on the customer loyalty." The findings have indicated that there is a significant independent impact of each of the four corporate citizenship dimensions on the loyalty of the mobile company customers.

DOI

10.21608/jsec.2018.39407

Keywords

Corporate citizenship, Customer loyalty, mobile companies, Egypt

Authors

First Name

Amira

Last Name

Tohamy Eltayb

MiddleName

-

Affiliation

Faculty of Commerce, Zagazig University

Email

-

City

-

Orcid

-

Volume

48

Article Issue

3

Related Issue

6310

Issue Date

2018-10-01

Receive Date

2018-05-01

Publish Date

2018-10-01

Page Start

523

Page End

557

Print ISSN

2636-2562

Link

https://jsec.journals.ekb.eg/article_39407.html

Detail API

https://jsec.journals.ekb.eg/service?article_code=39407

Order

13

Type

المقالة الأصلية

Type Code

914

Publication Type

Journal

Publication Title

المجلة العلمية للإقتصاد و التجارة

Publication Link

https://jsec.journals.ekb.eg/

MainTitle

The role of technical progress in promoting economic growth in the MENA region

Details

Type

Article

Created At

22 Jan 2023