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52149

The Role of Egyptian Travel Agencies’ Websites in Increasing Tourist’s Online Trust

Article

Last updated: 04 Jan 2025

Subjects

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Tags

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Abstract

Online Trust Is The Base Of Relationship Between Customers And Organizations Such As Travel Agencies' Websites. Many Tourism Companies Now Actively Use Internet Sites As A Key Marketing And Sales Vehicle For Their Products And Services. Online Relationships In The Tourism Industry Have Become Very Important Throughout The World, With Online Trust Becoming One Of The Most Important Factors That Makes E-Business Successful For Travel Agencies. The Main Objectives Of This Study Are; Identify The Factors Which May Affect Online Represented By Travel Agencies Website In Egypt. Moreover, Explaining The Performance Of The Egyptian Travel Agencies To Increase Tourist's Online Trust. This Study Applied 6 Interviews As A Qualitative Method With Tourism Experts, Stakeholders And Managers Of Tourism Agencies Websites In Egypt. The Interviews Were Analyzed Through Content Analysis. The Results Demonstrated That The Egyptian Travel Agents Are Constantly Updating Their Websites. In Addition, According To Study Results. 50% Of Egyptian Travel Agents Update Their Websites Daily. The Study Recommends That Government Should Control The Online Relations Between The Tourist And Travel Providers To Protect The Consumer From Illegal Practices In Websites.

DOI

10.21608/ijthm.2019.52149

Keywords

Egyptian Travel Agencies’ Websites, Online Trust, interviews

Authors

First Name

Mohamed

Last Name

Ezzat

MiddleName

-

Affiliation

Faculty of Tourism and Hotels, Minia University, Egypt

Email

mohamed.ezzat@mu.edu.eg

City

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Orcid

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First Name

Sabreen

Last Name

G. Abd ElJalil

MiddleName

-

Affiliation

Faculty of Tourism and Hotels, South Valley University, Luxor Branch

Email

sabreenjalil@fth.svu.edu.eg

City

-

Orcid

-

First Name

Asmaa

Last Name

Othman

MiddleName

-

Affiliation

Faculty of Tourism and Hotels, Minia University, EGYPT

Email

ma2a2007@yahoo.com

City

-

Orcid

-

Volume

2

Article Issue

1

Related Issue

7999

Issue Date

2019-06-01

Receive Date

2018-11-01

Publish Date

2019-06-01

Page Start

108

Page End

125

Print ISSN

2535-2318

Online ISSN

2682-3632

Link

https://ijthm.journals.ekb.eg/article_52149.html

Detail API

https://ijthm.journals.ekb.eg/service?article_code=52149

Order

6

Type

Original Article

Type Code

824

Publication Type

Journal

Publication Title

International Journal of Tourism and Hospitality Management

Publication Link

https://ijthm.journals.ekb.eg/

MainTitle

The Role of Egyptian Travel Agencies’ Websites in Increasing Tourist’s Online Trust

Details

Type

Article

Created At

22 Jan 2023